Profit Playbook:
Maximizing Services
and Sales Year-Round
Every season is an opportunity to grow your self-care business. Discover how to boost revenue, deepen client relationships, and maintain momentum no matter the time of year. You’ll learn:
How to build client loyalty that lasts beyond a single visit
Simple ways to enhance experiences while increasing your ticket prices
Why gift cards are a consistent revenue driver for clients and your business
A ready-made checklist to keep your team organized and on track
.png&w=3840&q=75)
Related Posts
Why Every Self-Care Business Needs a Brand Guide (and How to Create One)
Check out our guide and learn how to create a document that will help your team craft a consistent brand identity across all of your messaging.
Read Article
The Psychology of Pricing: Maximizing Client Value While Maintaining Profits
Learn why higher prices can enhance perceived value and be more effective at generating revenue than bargains.
Read Article
Beauty Business Name Ideas: How to Name Your Salon
Boulevard shares beauty business name ideas and naming tips to help salon and spa owners build a brand that stands out and reflects their aesthetic.
Read Article
It’s Time to Address Gender and Racial Disparities in Self-Care Capital Access
Financial institutions are rife with gender and racial biases that disproportionately affect the self-care industry. It’s time to change the narrative.
Read Article
The More You Know: 6 Tech Innovations to Make Your Spa Healthier
These 6 innovative spa trends, including red light therapy and ultherapy, are hot and ready to make your spa some money.
Read Article
Text Marketing Has Arrived! Here's Everything You Need to Know
Boulevard is making client communications even easier with the addition of Text Marketing. Here’s what self-care business owners should know.
Read Article
How to Increase Your Salon’s Clientele: 10 Proven Strategies
Learn how to increase your salon’s clientele. Explore top strategies and tools for bringing in new leads and keeping existing clients coming back.
Read Article
Break Out the Wine, Beauty Pros: It's Time to Do Your Taxes
This guide will help you better understand how to do taxes as a beauty professional, whether you’re employed or self-employed.
Read Article
Spa Industry Statistics and Trends to Watch in 2022
Spa industry statistics show steady growth in the coming years; these are the trends spas should pay attention to if they want to take part.
Read Article